- (San Diego, California -- July 24,
1996) - American Technology Corporation
(OTC: ATCO) announced today that it has filed patents on an innovative
new sound reproduction technology. This technology scientifically named
the Norris Acoustical Hetrodyne Effect, is an entirely new method of creating
sound - - for the first time, sound is generated in air directly -without
the need for any loudspeakers.
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- Company representatives emphasized that
this new technology creates sound in a totally unconventional manner unlike
traditional loudspeaker concepts which have not changed for 60 years. No
direct audible sound is radiated into the air, rather, the Norris system
employs innovative new concepts to acoustically mix ultrasonic waves to
create new waves that can be heard as sound "in mid-air." Audible
sound is generated indirectly through a conversion process that takes place
within directed ultrasonic energy waves. The technology has the startling
effect of having sound appear in mid-air.
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- Mr. Robert Putnam, president, stated
"American Technology is extremely fortunate to have Elwood Norris,
inventor of the Norris Acoustical Hetrodyne technology, leading its research
and development activities. Norris is a prolific inventor responsible for
the development of an ultrasonic doppler device which evolved into todayís
Sonogram. His audio related inventions include a linear tracking tone arm,
a cordless microphone, miniature radios, headset devices and audio cue
circuitry. He also has been a pioneer in digital recording technology and
his innovative products have received national awards in recent years.
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- With this remarkable invention Norris
has defined a new paradigm in sound reproduction that we believe will obsolete
existing speakers thereby revolutionizing sound reproduction. This technology
is not merely a new or revamped surround sound system or a digital amplifying
or mixing technique, all of which employ traditional loudspeakers at the
end of the chain. We believe this invention is a milestone in the history
of sound and acoustics.
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- We have successfully completed our proof-of-concept
prototype of this exciting new technology and are now preparing for industry
and media demonstrations. With this new technique for generating sound,
the quality of sound is no longer limited by size as it is with conventional
speakers. Most forms of distortion are eliminated and our testing indicates
virtually perfect sound reproduction across the entire audible frequency
band and beyond. Multiple speaker systems with their cross-over networks
and enclosures are expected to become irrelevant. The cost of products
that will utilize this technology is expected to be competitive with conventional
speaker systems, depending upon configuration. Most importantly, the quality
of sound, its deep bass and wide dynamic range will make the most discriminating
audiophile sit up and take notice."
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- American Technology Corporation (OTC:
ATCO) is a San Diego-based electronics company specializing in the development,
manufacture and marketing of leading-edge proprietary electronic products
and technologies. For more information on the Company and its products
visit the Company website at www.atcsd.com.
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- ATC Corporate Headquarters 13114 Evening
Creek Dr. S. San Diego, CA 92128 (800)41-RADIO (417-2346) (619)679-2114
(619)679-0545 FAX atc-info@atcsd.com
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