- THE Bush Administration is to launch a multimillion-dollar
PR blitz against Saddam Hussein, using advertising techniques to persuade
crucial target groups that the Iraqi leader must be ousted. The campaign
will consist of dossiers of evidence detailing Saddam's breaches of UN
resolutions, and will be launched this week at American and foreign audiences,
particularly in Arab nations sceptical of US policy in the region. The
White House is aware that it lacks substantial new intelligence on Saddam's
nuclear programme or evidence directly linking Baghdad to the September
11 attacks. But it will build on the contents of President's Bush's speech
made to the UN General Assembly last week, in which he listed Saddam's
violations of UN resolutions. The campaign, which will initially receive
over $200 million (£130 million), will be overseen by the Office
of Global Communications, whose existence will not be formally announced
until next month.
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- http://www.timesonline.co.uk/article/0,,3-418110,00.html
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