SIGHTINGS



Calvin Klein 'Obsession'
Works On Female Ocelots, Too
By David Flick - Dallas Morning News
http://www.charlotte.com/topnews/pub/perfume.htm
2-28-00
 
 
DALLAS -- What was tested in the laboratory now has been proved in the field: Wild ocelots are as wild about Calvin Klein Obsession cologne as their urban cousins.
 
U.S. Fish and Wildlife officials have been using the cologne for several months at the Laguna Atascosa National Wildlife Refuge near Rio Hondo, Texas, to lure ocelots for scientific tagging and identification.
 
"We don't know what the scent's ingredient is, but whatever it is, it's powerful," said Tim Cooper, acting refuge manager. "We've tried other scents on them, but they like their Calvin."
 
Cooper said wildlife officials purchased a bottle of the scent last year after reading media reports of a research project at the Dallas Zoo in which caged ocelots had a strong, even ardent, reaction to the cologne.
 
The zoo had been testing scents to determine what would attract the small, spotted felines, which weigh about 20 pounds. There are only about 100 of the cats left in the United States, all of them in South Texas.
 
After trying such substances as rat urine, ocelot feces and snake musk, a zoo researcher placed a sample of her boyfriend's cologne in the testing station. Zoo officials said at the time that the cats would rub up against the sample, roll on it and even lie on top of it.
 
Cooper said it was unclear whether the wild ocelots had as passionate a reaction to the Calvin Klein as those at the Dallas Zoo.
 
"We don't really have the luxury of observing them in the wild the way they do in the zoo," he said. "But I'd say it's reasonable to assume they react the same way."
 
A spokesman for Calvin Klein's Manhattan, N.Y., office said she had no knowledge of the situation and was unable to comment.
 
Wildlife officials at Laguna Atascosa place the scents in humane traps that are designed to capture the animals so they can be collared or photographed for scientific purposes. Cooper said officials there are also discussing rubbing the cologne on carpet samples, so that the cats will roll on the scent, leaving hair samples for DNA testing.
 
Researchers initially hoped that the scent could be used to lure the rare ocelots into a common area to facilitate breeding, but that application has proved to be impractical.
 
"The problem is that ocelots tend to be territorial. If a new one tried to come in, the other ocelots would prevent it," Cooper said.
 
In Dallas, meanwhile, the research has gone on.
 
Reports of the Calvin Klein tests resulted in a deluge of mail to the zoo -- much of it from cat owners offering their own experiences with perfume, cologne and toilet water.
 
"There seems to be a consensus that anything with menthol in it works pretty well," said Cynthia Bennett, the Dallas Zoo's director of research. She said her staff has been working with a perfume-mixing company to isolate exactly what it is about Obsession that so attracts the cats.
 
Although testing is incomplete, she said she believes her initial hunch will be born out: The magic ingredient is a chemical musk.
 
The Dallas Zoo had initially worked only with female ocelots, but Cooper said male ocelots have also been found to be lured by the scent. Researchers at the zoo have since noticed the same phenomenon, although the male reaction varies, Bennett said.
 
In fact, zoo researchers say they now hope to develop a scent that will more consistently attract ocelots of both sexes.
 
Like any scientist, Bennett said she is just pleased to see a practical application of her research.
 
"I'm thrilled," she said. "I'm glad someone finally went ahead and tried it."
 
 
(c) 2000, The Dallas Morning News http://www.dallasnews.com/ Distributed by Knight Ridder/Tribune Information Services.

 
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