- If you haven't heard about Senomyx think of a flavor
enhancer like MSG. The bad news doesn't stop there, but the FDA says
they don't have to label it. It comes under artificial flavors. Of
course, we've told all consumers never to use processed foods, and especially
anything that says artificial and/or natural flavors which is where they
hid aspartame and MSG.
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- What is Senomyx made of?
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- http://www.mpwhi.com/senomyx_sweeter_than_sweet.htm
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- This is so disturbing, I would say to boycott all companies
that use it like Nestles and Coke.
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- We are familiar with sucralose, a chlorocarbon poison.
Here is Dr. James Bowen's paper, The Lethal Science of Splenda: http://www.wnho.net/splenda_chlorocarbon.htm
http://www.wnho.net/splenda_chlorocarbon.htm
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- So now they are adding Senomyx to Sucralose. Remember
that Dr. Bowen also said when he wrote the above paper that if you go from
aspartame to Splenda you will maintain the reactions to aspartame and pick
up those from Splenda. With regard to reports on reactions from Splenda
that is just what is happening. Poison plus poison equal poison and
now this disgusting Senomyx is being added which according to the above
report starts out with aborted fetus cells. Be warned.
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- Read on below:
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- Dr. Betty Martini, D.Hum, Founder
- Mission Possible International
- 770 242-2599
- www.mpwhi.com, www.dorway.com, www.wnho.net
- Aspartame Toxicity Center, www.holisticmed.com/aspartame
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- Senomyx Receives GRAS Determination For S2383 Sucralose
Enhancer
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- NPICenter.com
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- Senomyx, Inc., a leading company focused on using proprietary
technologies to discover and develop novel flavor ingredients for the food,
beverage and ingredient supply industries, announced today that it has
been notified by the Flavor and Extract Manufacturers Association (FEMA)
that its sucralose enhancer, S2383, has been determined to be Generally
Recognized As Safe (GRAS) under the provisions of the Federal Food, Drug
and Cosmetic Act, administered by the United States Food and Drug Administration
(FDA). S2383, which was discovered and developed by Senomyx, is an extremely
effective enhancer of the high-intensity sweetener sucralose. The GRAS
determination by FEMA allows S2383 to be incorporated into products in
the U.S. and in numerous other countries.
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- "Receiving GRAS determination for our S2383 sucralose
enhancer is an important milestone for Senomyx," stated Kent Snyder,
President and Chief Executive Officer of the Company. "Senomyx previously
received GRAS status for our savory flavor ingredients, which are currently
incorporated into products being marketed by Nestle. In addition to enabling
commercialization of our flavor ingredients, these regulatory determinations
substantiate Senomyx's discovery, development, and regulatory expertise."
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- S2383 is intended to enhance the taste of sucralose,
a high-intensity sweetener used in a wide variety of beverages and foods
such as confectionaries, baked goods, desserts, and dairy products, as
well as over-the-counter (OTC) healthcare products and dietary supplements.
In taste tests, S2383 allowed the amount of sucralose in product prototypes
to be reduced by up to 75% while maintaining the desired sweet taste. By
enabling the reduction of sucralose, S2383 may allow manufacturers to decrease
their costs of goods and potentially improve the taste characteristics
of certain products.
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- "The rapid progress made with S2383 is indicative
of Senomyx's leadership in the science of taste," noted Mark Zoller,
Ph.D., Senomyx's Chief Scientific Officer and Executive Vice President
of Discovery and Development. Senomyx scientists have made several key
discoveries relating to the human sweet taste receptor and developed patented
methods for utilizing the receptor in assays designed to identify new sweet
taste enhancers. "S2383 was identified in 2007, and the same methodology
resulted in the 2008 discovery of S6973, an exceptionally effective enhancer
of sucrose (table sugar). S6973 enables up to 50% reduction of table sugar
in numerous food and beverage product prototypes without compromising taste.
We are currently conducting development activities needed to support regulatory
filings for S6973, and we believe that our experience with S2383 will be
helpful as we move forward," Dr. Zoller added.
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- About Senomyx, Inc. ( <http://www.senomyx.com>http://www.senomyx.com)
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- Senomyx is a leading company using proprietary taste
receptor technologies to discover and develop novel flavor ingredients
in the savory, sweet, salt, bitter, and cooling areas. Senomyx has entered
into product discovery and development collaborations with seven of the
world's leading food, beverage, and ingredient supply companies: Ajinomoto
Co., Inc., Cadbury plc, Campbell Soup Company, The Coca-Cola Company, Firmenich
SA, Nestle SA, and Solae. Nestle is currently marketing products that contain
one of Senomyx's flavor ingredients. For more information, please visit
<http://www.senomyx.com>http://www.senomyx.com.
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- Forward-Looking Statements
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-
- Statements contained in this press release regarding
matters that are not historical facts are "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act of 1995.
Because such statements are subject to risks and uncertainties, actual
results may differ materially from those expressed or implied by such forward-looking
statements. Such statements include, but are not limited to, statements
regarding: the capabilities and potential for Senomyx's new flavor ingredients,
including S2383 and S6973; Senomyx's plans and ability to commercialize
S2383 and to complete the development of S6973; the ability of S2383 and
S6973 to reduce the amount of sucralose and sucrose, respectively, in food
and beverage products; and the extent to which the company's collaborators
or other packaged food and beverage manufacturers will incorporate the
company's new flavor ingredients into packaged food and beverage products.
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- Risks that contribute to the uncertain nature of the
forward-looking statements include: Senomyx is dependent on its product
discovery and development collaborators for all of Senomyx's revenue; Senomyx
is dependent on its current and any future product discovery and development
collaborators to develop and commercialize any flavor ingredients Senomyx
may discover; Senomyx may be unable to develop flavor ingredients useful
for formulation into products; new flavor ingredients must undergo safety
review and not all new flavor ingredients may be safe for their intended
uses; Senomyx or its collaborators may be unable to obtain and maintain
the regulatory approval required for flavor ingredients to be incorporated
into products that are sold; even if Senomyx or its collaborators receive
a regulatory approval and incorporate Senomyx flavor ingredients into products,
those products may never be commercially successful; and Senomyx's ability
to compete in the flavor ingredients market may decline if Senomyx does
not adequately protect its proprietary technologies.
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- These and other risks and uncertainties are described
more fully in Senomyx's most recently filed SEC documents, including its
Annual Report on Form 10-K and Quarterly Reports on Form 10-Q, under the
headings "Risks Related to Our Business" and "Risks Related
to Our Industry." All forward-looking statements contained in this
press release speak only as of the date on which they were made. Senomyx
undertakes no obligation to update such statements to reflect events that
occur or circumstances that exist after the date on which they were made.
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- NPICenter.com
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- http://www.npicenter.com/
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