Could Be Your Own Site! Could Be Your Site!
This is a truly rare internet domain opportunity...a chance to purchase one of the last existing SINGLE WORD domain names on the net. has instant name recognition and a spotless reputation. The name can be used for many applications, of course, because it is such a powerful address.
The current demo site itself is built with Dreamweaver and is a firmly-established world famous internet identity. Below is the AFTERNIC Appraisal and DNI Score. We are very proud of the $130,000 appraised valuation (see below) However, we are motivated to sell to the right party and have now reduced the price to only $25,000 to allow more people the chance to purchase it. If you are interested or have further questions, please contact us at:
Domain Name:
Domain Name Index (DNI) Score: 91
Domain Name's Appraisal Value: $130,000.00
Date: November 10, 2009
Appraisal and DNI Score Analysis
Every domain name is unique. While the ultimate value of a domain is determined by the final price that a buyer and seller agree upon, many people wish to obtain a greater understanding of a particular domain's inherent value.
With this in mind, Afternic and BuyDomains have partnered to create an unparalleled and proprietary Domain Name Index Scoring & Monetary Valuation System. This appraisal includes both an Index Score and Monetary Valuation. No other company matches Afternic and BuyDomains' combined 17 years of experience in buying and selling domain names. Together we manage the largest domain valuation data archive in the industry and are pleased to share this experience base with our valued customers.
The domain name you have submitted for appraisal has been reviewed, measured and ranked across multiple criteria. With each appraisal metric we benchmark using similar domain sales and current listing prices. Each domain is categorized and measured versus the known valuation of other similar domains and given a Domain Name Index Score (DNI) and monetary appraisal value.
The DNI score is comprised of the following value metrics: the Domain Attributes Value, the Market Value and the Commercial Value. These metrics are described in detail below:
Domain Attributes Value
TLD. TLD is short for "Top Level Domain", and refers to the extension found at the end of a domain. Com, Net, Mobi, and EU are all examples of TLDs. Certain TLDs have higher intrinsic market demand than others, and therefore the extension of a particular domain is a driver of a domain's value.
Domain Length. Generally speaking, the fewer the number of characters in a domain, the higher the value. The reason for this is that short domains are usually easier to remember for the visitors of a particular website. In most cases, if a domain name is of a memorable nature it will have a higher value than a longer or less memorable name.
Alphabetic vs. Non-Alphabetic Characters. Domain Names that contain solely letters are in greater demand than domain names, which contain numbers or hyphens.
Market Value
Market Demand. This metric measures the volume of potential buyers for a specific domain name. Measurements include number of registered alternative TLDs for the name, the number of Internet Advertisers for a specific term, and other Market Demand sources.
Search Engine Term Popularity. Certain terms are more commonly used within leading Internet search engines. Commonly used terms are indicators of domain demand and value.
Commercial Value
Commercial Value or "Brandability". Branding potential for a domain name is a key driver of domain name. One word memorable domains (i.e., Decide .com) or fun sounding names (i.e. often have higher inherent demand and value than less intuitively memorable names.
Language. The more widely spoken the domain language, the greater opportunity for Commercial Application for a specific domain.
Other. There are many other domain characteristics that influence domain valuation, either positively or negatively. Examples include domain subject matter, current events, seasonality, pop culture or any other of a number of comparatively minor value drivers.
Domain Name Index (DNI) Scoring
The DNI Score is the sum of the individual scores a domain receives for the attribute values described above (Domain Attributes, Market and Commercial). It is based on a 1-100 scale with 1 being the lowest and 100 the highest. Appraisal values are primarily determined based on this score. They do not take into consideration unknown factors such as traffic volume, parking revenue and other forms of monetization.
Domain Score Maximum Score
Domain Attributes Value: 37 40
Market Value: 22 25
Commercial Value: 32 35
DNI SCORE 91 100
If you are interested or have further questions, please contact us at: